When setting up your project, you'll find a well-organized interface with multiple columns, each serving a specific purpose. Let's take a closer look at each column and its functionalities:
Properties: In this first column, called "Properties," you have the ability to customize various aspects of your project. You can name or modify the project itself, set a cover photo, define the workspace, and provide a description for your project. Additionally, if needed, you can delete the project you're currently working on directly from this section.
Data Sources: The second column, known as "Data Sources," allows you to manage the available search engines. You can easily add or remove search engines such as Bing, Google, Amazon, Serps, or Google Search Console according to your preferences and requirements.
Geolocations: The third column, titled "Geolocations," provides a convenient way to view, select, or remove specific countries and regions that are relevant to your projects. We recommend adding any necessary regions at the end of your search query selection and updating them accordingly.
Search Queries: The fourth column, which is the most crucial part of the setup, is called "Search Queries." Here, you will have access to all your search queries and the necessary tools to label them effectively. This section empowers you to efficiently manage and analyze your search queries.
All the essential tools are readily available in the top left-hand corner of the interface. These tools include options such as combining search queries, receiving suggestions, editing rules, auto-labeling, and conducting searches.
Let's focus on the "Search" button. It allows you to search for keywords or terms within all your search queries, using available search conditions.
The first option allows you to choose in which column you want to search for your term.
Next, you can specify how the search term should be highlighted using the conditions provided by the application (Contains, Does not contain, Equal to, Starts with, etc.). For example, you can add a term present in your "Brands" column and combine it with another term in the "Topic" column using the "and" option, which will greatly refine your search. You can also use the "or" option to combine the term with another term in the "Topic" column, allowing you to retrieve both requested options.
This allows you to search more precisely within search queries, check labels, and manually add or remove them.
For example, if you want to know the search volume generated by queries containing "almond milk" associated with calories, here's what it looks like:
On the right side, you have the option to select/deselect the columns that interest you and add new ones.
You also have the ability to import data and export your setup.
Finally, you will also find a very important button at the top right to ensure a seamless Trajaan experience. This button is labeled "UPDATE," and it is crucial to click on it to update and fetch the latest data. Otherwise, your data will not be saved by the application, and it will not automatically refresh itself.
At the bottom of the table displaying the search queries, you will find a "Rows per page" option, which is initially set to 500 rows per page. Depending on the number of search queries you have, you can choose how many rows you want to display per page. This feature can greatly facilitate the selection of queries and avoid the need to repeat the operation too many times.
Let's take a closer look at the column presentation on the left, which categorizes the queries.
The first part of the column consists of four rows:
Active queries: This row represents the queries that have volume and are labeled.
All queries: Here, you can see the entirety of the queries, whether they have volume or not, and whether they are labeled or not.
Not labeled: This row displays queries that have not been labeled yet.
Last added: This row shows the most recently added queries in the setup.
Moving on to the second part, labeled "Data Quality," you can view and manage duplicate queries within the project. You have the option to delete duplicates directly from this column.
Finally, there is a column that allows you to identify search queries with no Google volume. You can choose to keep or delete them. This feature is valuable within a project as it enables you to compare the number of active search queries against Google volume, providing insights into the relevance and importance of each query.