In the realm of monitoring awareness for diverse brands or topics over time, the Share of Volume feature stands as a beacon of insights. It offers a comprehensive representation of the percentage of volume associated with a particular cluster compared to others.
Data-Visualization & Widgets:
1. Key Figures Widgets:
These widgets present key metrics for your top pages, encompassing total volume, average monthly volume, and growth metrics. By tailoring filter parameters, you can scrutinize various segments in your study, pinpointing areas that require optimization efforts.
2. Share of Volume Bar Chart Over Time:
This dynamic bar chart illustrates the share of search volume for your top clusters across a defined time span. Analyze trends and patterns in user behavior with the flexibility to display data monthly, quarterly, or yearly. Customize the chart type to stacked, 100%-stacked, or grouped modes according to your preference.
Example: Searches on Car Models
For instance, if your cluster is labeled as "Tesla," the chart groups unique search queries like 'tesla model,' 'tesla y,' 'tesla 3,' etc.
3. Share of Volume Table:
This detailed table breaks down the share of search volume for top clusters over time, offering insights into popularity and optimization opportunities.
4. Share of Volume Pie Chart:
The pie chart paints a holistic picture of the total share of volume for each cluster during the selected period, whether it's the last 48 months, last 12 months, Year-to-date 2024, etc.
Unlock the Power of Share of Volume:
Empower your strategy with in-depth insights into awareness trends. Leverage these visualizations and widgets to understand and optimize your content, ensuring your brand or topic stays in the spotlight.