SERPs, or Search Engine Results Pages, are the pages displayed by search engines like Google in response to a user's query or search. When you search for something on Google, for example, the list of links and snippets you see on the results page is the SERP.

Here's what you can commonly find in a Google SERP:

1. Organic Search Results: These are the non-paid, natural listings that match the user's query. Google uses complex algorithms to determine the most relevant and authoritative pages to display.

2. Paid Search Results: Paid advertisements, known as Google Ads or sponsored listings, appear at the top or bottom of the SERP. Businesses bid on specific keywords to have their ads displayed when users search for those keywords.

3. Featured Snippets: These are concise, highlighted snippets extracted from web pages that Google believes provide the most relevant answer to a user's query. Featured snippets aim to provide quick and useful information directly on the SERP.

4. Knowledge Graph: Google's Knowledge Graph is an information box that appears on the right side of the SERP for certain search queries. It provides concise details and summarizations related to the query,such as details about a company, person, or a movie.

5. Image Results: For a search query related to images, Google displays a section of relevant images.

6. People Also Ask: This is a SERP feature that provides a list of related questions pulled from various sources across the web.

7. Local Map Packs: For local search queries like "restaurants in New York City," Google displays a map with the local businesses that match the search query. Google determines local ranking based on relevance, distance and prominence.